“4OURTH ERA OF BRANDING”

“Leveraging his career in brand communications since 1983, having worked on over 500 brands, Kiran Khalap shares a unique perspective on the past and the future of brands and branding. He has divided this evolution into four eras: pre-social media; post social media; post Covid and post AI. He then overlays his patented concept of ‘pseudomature markets’ on the four eras and presents scenarios that all entrepreneurs, business owners; marketers and students of marketing can leverage in their own lives! Will include a Q&A session.”